Crisis Communication Strategy: First 5 Things To Do When a Crisis Breaks
Bernstein Crisis Management
FEBRUARY 15, 2023
Crisis Communication Strategy: First 5 Things To Do When a Crisis Breaks A major part of any crisis communication strategy is doing the preparedness and prevention work before you find yourself facing true crisis-level events that threaten to harm people or property, seriously interrupt operations and/or damage reputation. While I’ll certainly hope not many need to put these techniques into action anytime soon, the reality is that every business encounters a real deal, can’t-avoid-it, crisis at
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