Remove B2B Remove B2C Remove Security
article thumbnail

Customers Shouldn’t Live with Experience – They Should Love It

Pure Storage

They have spending on autopilot with subscriptions for everything from home security and identity-theft protection to clothing and coffee pods. It’s a classic B2B pitfall—and a huge missed opportunity. They’re accustomed to search engines finishing their thoughts. Companies should consider the sale as the start of the experience.

B2B 72