Plan B Consulting

MAY 22, 2015

Thomas Cook’s handling of the deaths of Robert and Christianne Shepherd nine years ago is an example of a company which got its crisis management very, very wrong and caused major damage to its brand and reputation. Whenever I am training I always point out ‘you can outsource the activity but not the risk’.

Airlines 52

Airlines Outsourcing Crisis Management Consulting 52

Plan B Consulting

MAY 22, 2015

Thomas Cook’s handling of the deaths of Robert and Christianne Shepherd nine years ago is an example of a company which got its crisis management very, very wrong and caused major damage to its brand and reputation. Whenever I am training I always point out ‘you can outsource the activity but not the risk’.

Airlines 52

Airlines Outsourcing Crisis Management Consulting 52

Plan B Consulting

SEPTEMBER 27, 2019

I wrote a bulletin in 2015 on how they had mishandled this situation after Robert and Christi’s death to carbon monoxide poisoning whilst on a Thomas Cook holiday. Back in 2015 I wrote: ‘Occasionally in the news you hear a story and wonder how the organisation can get it so wrong when the solution seems so obvious.

Outsourcing 52

Outsourcing Consulting Crisis Management Management 52

Plan B Consulting

SEPTEMBER 27, 2019

I wrote a bulletin in 2015 on how they had mishandled this situation after Robert and Christi’s death to carbon monoxide poisoning whilst on a Thomas Cook holiday. Back in 2015 I wrote: ‘Occasionally in the news you hear a story and wonder how the organisation can get it so wrong when the solution seems so obvious.

Outsourcing 52

Outsourcing Consulting Crisis Management Management 52